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MRKTG565

Marketing Research and Data Analytics

2026

15

500

A Trimester

Tauranga

MRKTG205

This paper will introduce students to the cleaning, management, manipulation, visualisation and analysis of primary and secondary marketing data. Students will learn to apply appropriate analytical techniques required for marketing careers, and to interpret results of analyses for applied decision-making purposes.

Teaching Periods and Locations
26A (TGA)
 A Trimester :
02 Mar 2026 - 28 Jun 2026 		Tauranga 100% internal assessment

Timetabled lectures

    • There may be activities other than lectures or for other occurrences; for more details, check the .

26A (TGA)
Name Day Time Room Dates
Lecture 1 Mon 1:00 PM - 3:00 PM TCBD.1.07, Tauranga Mar 2 - May 31

There may be activities other than lectures or for other occurrences; for more details, check the .

Indicative Fees

    • You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Domestic
International
26A (TGA) $1,205

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
26A (TGA) $4,979

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Marketing

Additional information

  • Paper details current as of 2 Mar 2026 07:35am
  • Indicative fees current as of 5 May 2026 01:20am